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Campaign Manager (PPC/SEM specialist)

Responsibilities of the job include :

  • Proficiency in managing PPC accounts on AdWords, AdCenter - (primary proficiency)
  • Should be able to manage both Search and Display campaigns
  • Exposure to and hands on experience managing AdWords retargeting/re-marketing campaigns is a must
  • Should be well versed in implementing ad-extensions like Call-Outs, Sitelinks, Structured Snippets, etc.
  • Proficiency in running ads, maintaining pages, and creating social engagement on Facebook (secondary proficiency)
  • Managing and maintaining large keyword lists. Keyword research and contextual understanding of what works and what doesn't in the US/UK market is important
  • Perform daily account management of pay per click accounts on Google AdWords, Yahoo, Bing and other search platforms for websites targeted to the US/UK Markets, across various categories like Travel, Retail, Finance, Health, etc.
  • Maintenance and monitoring of keyword bids, daily and monthly budget caps, impression share, quality score and other important account metrics
  • Provide creative copy suggestions and graphical ad templates for Search and Display campaigns 
  • Management of Display network placement lists on AdWords and other contextual advertising platforms
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting across the Search & Display networks, and other facets of paid search in accordance with revenue goals
  • Create new paid search campaigns, ad groups, & keywords and aid in the creation of new paid search marketing initiatives as per websites assigned
  • Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives
  • Keep pace with search engine and PPC industry trends and developments
  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance to internal revenue goals
  • Monitor and evaluate search results and search performance across the major search channels
  • Communicate to team and management on project development, timelines, and results Traffic and Competitor Analysis regularly & routinely to maintain an edge


Salary: Negotiable  

Industry: Internet / Ecommerce

Functional Area: Marketing Advertising MR PR Media Planning

Role Category:Online/Digital Marketing

Role:Search Engine Marketing/SEM Specialist

Employment Type: Permanent Job, Full Time

Salary: Up to 7 Lakh CTC



pay per click google adwords ppc sem search marketing keyword research yahoofacebook search engine Campaign Manager



UG: Any Graduate - Any Specialization


Recruiter Name:  Brijesh Kandpal ,

Contact    +91-9873749599, 012940384222, 4038425

Contact Company: Client Of Divya Placement , Faridabad

Email Address:

Posting Date 14-06-2018

Job Code: 4193
Expreience: 3-5 year
Salary: 700000
Location: faridabad
Functional Area: Digitel Marketing
Job Status: Active